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	<title>McKinney Station &#187; wireframing</title>
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	<link>http://www.mckinneystation.com</link>
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		<title>CSS Mockups for Ads</title>
		<link>http://www.mckinneystation.com/2008/08/15/css-mockups-for-ads/</link>
		<comments>http://www.mckinneystation.com/2008/08/15/css-mockups-for-ads/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 21:43:10 +0000</pubDate>
		<dc:creator>Geoffrey</dc:creator>
				<category><![CDATA[CSS]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Rails]]></category>
		<category><![CDATA[Web Applications]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[microapps]]></category>
		<category><![CDATA[wireframing]]></category>

		<guid isPermaLink="false">http://www.mckinneystation.com/?p=84</guid>
		<description><![CDATA[Occasionally I need to mockup where the ads are going to go in an application (it has to pay for itself somehow, right?).  Rather than putting the ads into the application while I am still doing development, I use some simple CSS to put a placeholder where the ads will go.  In Rails, [...]]]></description>
			<content:encoded><![CDATA[<p>Occasionally I need to mockup where the ads are going to go in an application (it has to pay for itself somehow, right?).  Rather than putting the ads into the application while I am still doing development, I use some simple CSS to put a placeholder where the ads will go.  In Rails, it looks like this:</p>
<pre><code>&lt;div class="ads vertical_tower"&gt;
  &lt;% if RAILS_ENV == 'production' -%&gt;
    &lt;script&gt;... Live Ad Code Goes Here &lt;/script&gt;
  &lt;% else -%&gt;
    Ads Go Here
  &lt;% end -%&gt;
&lt;/div&gt;</code></pre>
<p>Then I can use my simple <a href="http://www.mckinneystation.com/ad_templates/index.html">ad template CSS</a> to make it standout.  Check out <a href="http://github.com/gdagley/ad_templates">the css source on Github</a></p>
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		<title>Is That Really What It Looks Like?</title>
		<link>http://www.mckinneystation.com/2007/05/14/is-that-really-what-it-looks-like/</link>
		<comments>http://www.mckinneystation.com/2007/05/14/is-that-really-what-it-looks-like/#comments</comments>
		<pubDate>Mon, 14 May 2007 13:41:28 +0000</pubDate>
		<dc:creator>Geoffrey</dc:creator>
				<category><![CDATA[CSS]]></category>
		<category><![CDATA[Entrepreneurial]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Web Applications]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[wireframing]]></category>

		<guid isPermaLink="false">http://www.mckinneystation.com/2007/05/14/is-that-really-what-it-looks-like/</guid>
		<description><![CDATA[
photo by texas_mustang

One of the things I like about taking a project from start to finish is the first few rounds of development where we hammer out what the application is supposed to do.  After reading Kathy Sierra&#8217;s article &#8220;Don&#8217;t Make the Demo Look Done&#8220;, I wanted to see if I could come up [...]]]></description>
			<content:encoded><![CDATA[<div class="shadow left"><img src='http://www.mckinneystation.com/wp-content/uploads/2007/05/marhall_deputies_engineer.jpg' alt='Marshall, Deputies, and Engineer' /><br />
<br/><span class="credit">photo by <a href="http://www.flickr.com/photos/astros/">texas_mustang</a></span>
</div>
<p>One of the things I like about taking a project from start to finish is the first few rounds of development where we hammer out what the application is supposed to do.  After reading Kathy Sierra&#8217;s article &#8220;<em><a href="http://headrush.typepad.com/creating_passionate_users/2006/12/dont_make_the_d.html">Don&#8217;t Make the Demo Look Done</a>&#8220;</em>, I wanted to see if I could come up with something similar to the <em><a href="http://napkinlaf.sourceforge.net/">Napkin Look and Feel</a></em> for my web applications.</p>
<p>Why is it important?  I have found out the hard way, what Joel Spolsky points out in <em><a href="http://www.joelonsoftware.com/articles/fog0000000356.html">The Iceberg Secret, Revealed</a></em>.  As soon I start putting the colors, graphics, and drop shadows in place for the finished product, the attention is no longer on the functionality of the application and now turns to &#8220;could you move that button over 5 pixels?&#8221;  And this is still while half the application remains unfinished!</p>
<p>So this is my interpretation of making the demo look like a demo.  It is completely driven with a separate CSS stylesheet that can be removed and replaced with the finished stylesheet.  <a href="http://www.mckinneystation.com/2007/04/25/save-yourself-hours-of-css-frustration/">I make use of the Yahoo CSS</a> and <a href="http://webserve.govst.edu/users/gas52r0/Jay/backgrounds/webpaper/index.html">some paper background images</a>.  I have even contemplated making use of <a href="http://blog.caboo.se/articles/2007/3/29/tongue-in-cheek-goes-to-1-1">the Tongue In Cheek icons</a> to make it even more authentic.  I would have used a handwriting font, but there is not a good cross browser way to deliver fonts, so Comic Sans will have to satisfy the prototype font requirement.</p>
<p>Here are what the initial screens look like for a new application:</p>
<ul>
<li>Home Page <a href='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-1.png' title='Prototype Home Page'><img src='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-1.thumbnail.png' alt='Prototype Home Page' /></a></li>
<li>Sample Page <a href='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-2.png' title='Prototype Sample Page'><img src='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-2.thumbnail.png' alt='Prototype Sample Page' /></a></li>
<li>Sample Page <a href='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-3.png' title='Another Sample Page'><img src='http://www.mckinneystation.com/wp-content/uploads/2007/05/prototype-3.thumbnail.png' alt='Another Sample Page' /></a></li>
</ul>
<h2>Does it work?</h2>
<p>So far it has worked great.  And as soon as we switch stylesheets, we lose focus on the functionality.  Every time.  So I will keep using this and keep pushing this as far as a project will let me.</p>
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